While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of an automobile they called the Panther.
All through the summer of 1965 practically every element of the vehicle’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy utilized the assets to produce a 30 -minute movie The Camaro for sale in Dauphin Island AL , which was later on shown on TELEVISION and in movie theaters. They also introduced ladies’s clothing called the Camaro Collection as well as a Camaro road race video game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, immediately started deal with brochures, direct mail and sales promotion materials, in addition to print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Program Press Conference, Chevrolet sales executives admitted no name had been picked for the brand-new car, however did reveal that prices of 1967 Chevy Camaro for sale in Dauphin Island AL model will be in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by lots of names consisting of Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about utilizing the letters “GM” in the name, and created G-Mini, which progressed into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no genuine meaning, GM researchers supposedly discovered the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s reported that Ford Motor Company scientists likewise discovered other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been launched using the Panther name, Chevy’s most pressing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Dauphin Island AL by looking for classic car dealers.
Once inside dealers in the majority of city locations, buyers were treated to not one however 3 Camaro designs. Chevy strove to provide their largest dealerships with a base sport coupe, Camaro RS and a Camaro SS convertible. The method was an extension of the imaginative technique used in Chevy’s national ads which showed all 3 Camaro designs under a tag line, “How much Camaro you want depends upon just how much driver you wish to be.”